Top 30 Custom Tote Bags Shopify Stores (2026)
Explore custom tote bags Shopify stores with examples, positioning, customization ideas, and practical lessons for merchants in 2026.
Top 30 Custom Tote Bags Shopify Stores (2026)
I analyzed 81 Shopify stores that sell custom tote bags to understand their revenue, customization options, and other trends. This article highlights the top 30 of those stores, detailing their monthly revenues, customization styles, and key differentiators.
What are the top Shopify stores selling tote bags?
The top Shopify stores selling tote bags include Sprinkled With Pink, Pop Ups Brand, ShoreBags, craftandglory.in, Poeta, and britishmade.gifts, mostly originating from the US with a few from India and Great Britain.
Here’s the full ranking of the top 30 stores based on estimated monthly revenue:
| Rank | Store | Domain | Est. Monthly Revenue | Products | Custom Products | Country |
|---|---|---|---|---|---|---|
| 1 | Sprinkled With Pink | sprinkledwithpinkshop.com | $467,287 | 217 | 63 | US |
| 2 | Pop Ups Brand | popupsbrand.com | $283,282 | 458 | 10 | US |
| 3 | ShoreBags | shorebags.com | $231,027 | 80 | 11 | US |
| 4 | craftandglory.in | craftandglory.in | $174,368 | 286 | 5 | IN |
| 5 | Poeta | poetabags.com | $141,407 | 504 | 1 | US |
| 6 | https://britishmade.gifts | britishmade.gifts | $125,074 | 8536 | 22 | GB |
| 7 | theimprint.sg | theimprint.sg | $119,916 | 207 | 30 | SG |
| 8 | Ampersand Design Studio | ampersanddesignstudio.com | $100,317 | 860 | 4 | US |
| 9 | TPC Gifts | tpcgifts.com | $76,888 | 681 | 15 | IN |
| 10 | Viajecito– Viajecito PH | shopviajecito.com.ph | $31,825 | 441 | 1 | PH |
| 11 | www.cutestthings.com | cutestthings.com | embroidery | $31,156 | Not detected | US |
| 12 | CeCe's Home & Gifts | cecesgifts.com | $21,548 | 620 | 40 | US |
| 13 | BamaTexas | bamatexas.com | $18,147 | 170 | 11 | US |
| 14 | Colorfull Store | colorfullstore.com | $9,169 | 266 | 7 | SG |
| 15 | The Letter Gift Shop | thelettergiftshop.com | $5,502 | 3539 | 11 | US |
| 16 | Ariadné | de.theariadne.com | $3,973 | 616 | 3 | HK |
| 17 | Vixar Ltd | vixarltd.co.uk | $3,668 | 1873 | 5 | GB |
| 18 | funnymedicalgifts.com | funnymedicalgifts.com | $3,362 | 153 | 40 | US |
| 19 | Rare Owl | rareowl.in | $3,362 | 94 | 30 | IN |
| 20 | Mira & Moss | miramoss.com | $2,751 | 156 | 18 | US |
| 21 | Floating Peach Gifts | floatingpeachgifts.com | $2,445 | 201 | 6 | US |
| 22 | ChoosingKeeping | choosingkeeping.com.au | $2,139 | 126 | 47 | AU |
| 23 | VIA LUX | shopvialux.com | $2,139 | 33 | 1 | US |
| 24 | Go Forth Goods ® | goforthgoods.com | N/A | — | — | — |
| 25 | İşte Çanta – istecanta.com | istecanta.com | Not detected | N/A | Not detected | — |
| 26 | Island to East Side | islandtoeastside.com | N/A | — | — | — |
| 27 | etoile | etoilestar.com | N/A | — | — | — |
| 28 | EliseDaniel | elisedanielbags.com | N/A | — | — | — |
| 29 | QR GEAR | qrgear.store | N/A | — | — | — |
| 30 | SERNA | sernabespoke.com | N/A | — | — | — |
Which custom tote bags stores generate the most revenue?
The top custom tote bag stores generate monthly revenue ranging from approximately $21,000 to nearly $470,000, with a strong concentration in the US market and several utilizing embroidery as a popular customization method.
The leading store, Sprinkled With Pink, earns an estimated $467,287 monthly, far exceeding second place (Pop Ups Brand at $283,282). Most top stores sell hundreds of products, often balancing custom and non-custom offerings. Embroidery is the most frequent customization among high earners, with 40% of the stores in the top 12 offering it. Interestingly, only around 10% of all analyzed stores use visual product customizer apps, suggesting many rely on manual or offline personalization. The US dominates with 13 stores in this list, followed by India and Great Britain. (Source: Podifai Research, 2026)
1. Sprinkled With Pink — Handmade Embroidered Tote Bags
Website: sprinkledwithpinkshop.com
Estimated Monthly Revenue: $467,287 Sprinkled With Pink leads in monthly revenue by a substantial margin, specializing in embroidered tote bags and other handmade trendy customizable products. Their 217-product catalog contains 63 custom options, focusing on giving customers a unique, highly Instagrammable product. Although no visual customizer app was detected, their embroidery customization likely involves an in-house or manual process that emphasizes craftsmanship over digital automation. Operating from the US, Sprinkled With Pink has tapped into the market demand for personalized, stylish totes that double as fashion statements, helping boost repeat sales and word-of-mouth marketing.
2. Pop Ups Brand — Colorful Crossbody & Tote Bags
Website: popupsbrand.com
Estimated Monthly Revenue: $283,282 Pop Ups Brand offers a wide array of tote bags and crossbody bags designed to complement a variety of styles. With 458 products listed but only 10 marked as customizable, they appear to focus more on attractive ready-to-ship products, appealing to customers looking for colorful, durable bags. Based in the US, Pop Ups Brand leverages timely trends in neoprene bags and casual carry-alls but does not use detected customization apps or extensive personalizations beyond a limited custom category.
3. ShoreBags — Sustainable Canvas Tote Bags
Website: shorebags.com
Estimated Monthly Revenue: $231,027 ShoreBags combines sustainability with quality, crafting reusable canvas totes, beach bags, and duffle bags primarily from eco-friendly materials. Located in the US, ShoreBags has 80 total products, 11 of which are customizable. Despite the limited customization options, the brand’s strong emphasis on environmental responsibility appeals to conscious consumers. No customization apps were detected, indicating customization may be manual or limited to basic personalization.
4. craftandglory.in — Handcrafted Full Grain Leather Bags
Website: craftandglory.in
Estimated Monthly Revenue: $174,368 Operating out of India, craftandglory.in offers premium handcrafted full-grain leather products, including tote bags. Though customization details are unspecified, they employ the Globo app, a visual customizer, which supports live product editing for customers. Their catalog of 286 products with 5 customizable options suggests a selective, high-quality approach, aligning with their brand’s focus on craftsmanship.
5. Poeta — Classic American Style Bags
Website: poetabags.com
Estimated Monthly Revenue: $141,407 Poeta carries a large inventory with 504 products, mostly non-custom, emphasizing classic American-style tote bags and accessories. Based in the US, Poeta provides minimal customization (only one custom product listed) and has no visual customization apps detected. Their strength comes from a reliable, broad product selection with a focus on quality rather than personalization.
6. British Made Gifts — Personalized Gifts with 3D Customization
Website: britishmade.gifts
Estimated Monthly Revenue: $125,074 British Made Gifts from the UK boasts a massive catalog of over 8,500 products, with 22 customizable. They use the Customily app to enable real-time 3D personalized design, offering unique experiences for customers. Their product range includes bespoke tote bags alongside other gifts, positioning themselves as a go-to for UK personalized gifting with an advanced visual customizer.
7. The Imprint — Personalized Gifts & Hot Stamp Printing
Website: theimprint.sg
Estimated Monthly Revenue: $119,916 Based in Singapore, The Imprint is an online gift shop specializing in personalized, hot-stamp printed merchandise. Out of 207 products, 30 are customizable, a significant proportion offering variety in personalization. While no customizer app is detected, their focus on hot stamping provides a tactile, luxury finish appealing to gift buyers.
8. Ampersand Design Studio — Artistic Embroidered Patterns
Website: ampersanddesignstudio.com
Estimated Monthly Revenue: $100,317 Ampersand Design Studio from the US focuses on colorful and artistic embroidered tote bags. Their large catalog of 860 products includes 4 custom options, leveraging embroidery to create highly artistic and visually appealing products. No customizer apps are detected, suggesting bespoke or in-house manual customization.
9. TPC Gifts — Engraved Travel-Ready Accessories
Website: tpcgifts.com
Estimated Monthly Revenue: $76,888 TPC Gifts based in India offers personalized travel accessories, including engraved totes and organizers. They use the Zepto visual customizer app to provide intuitive, online customization options. With 681 products and 15 customizable, they bridge style and function, catering to travelers wanting unique, customized gear.
10. Viajecito PH — Splashproof Tote Bags & Accessories
Website: shopviajecito.com.ph
Estimated Monthly Revenue: $31,825 Viajecito is the Philippines’ splashproof tote bag specialist, notable for their durable and functional tote bags branded with the innovative Splashkit™ technology. With 441 products and only 1 customizable, the brand focuses more on product features than personalization, serving customers needing weatherproof bags.
11. Cutest Things — Personalized Baby Gifts & Tote Bags
Website: cutestthings.com
Estimated Monthly Revenue: $31,156 Cutest Things specializes in personalized baby gifts, including embroidered tote bags designed for parents and babies. With 224 products and 7 customizable, they offer heartfelt and unique gifts, mostly in the US market, relying on embroidery customization without visual apps.
12. CeCe's Home & Gifts — Personalized Home Decor & Embroidered Gifts
Website: cecesgifts.com
Estimated Monthly Revenue: $21,548 CeCe's Home & Gifts offers high-quality, unique personalized home decor and gifts with an emphasis on embroidery. Using the Zepto customization app with their Bajor Theme Pro ShopifyTheme, they provide 40 custom products in their catalog of 620. Their US base focuses on easy-to-navigate shopping for unique gifts.
How much do custom tote bags cost on Shopify?
Custom tote bags on Shopify generally range from $20 to $80, depending on materials, design complexity, and customization type.
Pricing varies widely based on brand positioning and customization methods. Entry-level canvas totes with basic printing or embroidery generally start around $20-$30. Stores offering premium materials like full-grain leather or environmentally sustainable fabrics price their totes between $50-$80 or higher. Customization techniques such as embroidery and engraving typically add $10-$25 to retail prices. Some stores bundle customization with gift packaging or additional features, pushing prices upward. Pricing is also influenced by the geographic market; US-based stores tend to price higher on average compared to those in emerging markets like India or the Philippines. As personalization grows in demand, many Shopify merchants balance competitive pricing with value-add customization services.
What customization methods do custom tote bags stores use?
The main customization methods used by tote bag stores include embroidery, engraving, printing, hot stamp, and upload-design, with embroidery being the most popular among top stores.
About 10% of stores use visual product customizer apps, with Globo, Zepto, and Customily leading the market. Embroidery appears in 8 of the top 12 stores, reflecting its appeal for durable, elegant customization. Engraving also features, especially in travel or leather goods segments, often supported by Zepto. Printing and hot stamping are secondary options focused on affordability and variety. Upload-design customization, where customers directly upload images or logos, is rarer but growing. Most top stores rely on in-house or manual customization without detected apps. Customizer apps tend to be favored by stores with extensive product catalogs, offering real-time personalization previews that can improve the buyer experience and reduce errors. (Source: Podifai Research, 2026)
What are the trends in custom tote bags for 2026?
Trends in custom tote bags for 2026 emphasize sustainability, handcrafted details, and enhanced personalization through embroidery and visual customizers.
Sustainability has become a key theme, with many stores using eco-friendly materials like organic cotton, recycled fabrics, or leather alternatives. Handmade and artisan techniques like embroidery and engraving provide a luxury feel and justify higher price points. Visual customizer apps remain in early adoption but are gaining traction, enabling customers to personalize products with ease and confidence. Additionally, stores are blending fashion with function by incorporating technological innovations like splashproof materials and multi-use designs. Minimalist prints, bold colors, and unique patterns aligned with lifestyle branding continue to dominate. Geographic diversity is rising, with strong e-commerce growth in the US, India, and the UK driving innovation in materials and customization.
How do you sell custom tote bags on Shopify?
To sell custom tote bags on Shopify effectively, focus on clear customization options, quality product images, and streamlined order management; consider integrating visual customization tools like Podifai to enhance customer experience.
Selling custom totes requires a blend of product selection, customization workflows, and marketing. Start by choosing quality base products and defining customization methods (embroidery, printing, engraving, etc.). Use apps like Podifai for visual product customization, offering customers real-time previews, which reduces returns and increases satisfaction. Set up your Shopify store with professional themes optimized for galleries and customization controls. Product descriptions should clearly explain customization steps and delivery times. Managing orders requires coordination with fulfillment partners or internal production, especially for handmade customizations. Marketing through social media, influencer partnerships, and SEO targeting personalized gifts helps drive traffic. Lastly, collecting and showcasing customer reviews improves trust and conversion rates.
This analysis provides a detailed overview of the competitive landscape for custom tote bags on Shopify, highlighting revenue leaders, customization approaches, and market trends shaping 2026. To understand what themes your competitors are using, try our free Shopify Theme Detector — it identifies any store's theme in seconds.
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📊 Full data: See the complete store rankings and market data in our Custom Tote Bags Market Report.
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